Samsung AI Soundbars: enhance your immersion and sound
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Samsung Electronics presenta sus nuevas soundbars, Samsung

AI Soundbars: Samsung introduces its new models that enhance immersion and sound quality

These models combine cutting-edge hardware with intelligent features powered by AI, designed to elevate home entertainment with unparalleled sound.

Samsung Electronics Co., Ltd. unveiled at CES 2025 their latest advancements in home audio technology: the new soundbars from the Q series (HW-Q990F and HW-QS700F). These flagship models combine cutting-edge hardware with AI-driven smart features, designed to enhance home entertainment with unparalleled sound.

"Our new soundbars combine exceptional audio quality with unparalleled comfort," said Hun Lee, Executive Vice President of Visual Display Business at Samsung Electronics. "With the advanced artificial intelligence technology of the HW-Q990F and the innovative versatile design of the HW-QS700F, these soundbars easily adapt to any environment, providing an immersive and personalized audio experience for each user."

HW-Q990F: Redefining Premium Audio Performance.

HW-Q990F: Redefining premium audio performance Samsung

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It incorporates dual active subwoofers with a refreshed design, which provide deep bass and exceptional accuracy in ultra-low frequencies. Additionally, a new cube design reduces the size of the subwoofers by half compared to its predecessor, minimizing resonance and achieving perfect integration in modern interiors, thanks to its serrated and refined finish.

The HW-Q990F also offers advanced AI-driven sound optimization through features such as:


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  • Dynamic Bass Control: Enhances clarity in low frequencies through the use of non-linear bass management, providing a balanced sound free of distortions.
  • Q-Symphony: Immerses the user in 3D surround sound by detecting the position of wireless speakers, like Music Frame, and automatically optimizing audio effects based on their distance and angle.
  • Active Voice Amplifier Pro: Performs real-time analysis of content, reducing background noise and highlighting dialogue for an enhanced viewing experience.

In addition, the HW-Q990F uses the Neural Processing Unit (NPU) of the Samsung TV in Q-Symphony mode, which enhances dialogue clarity and provides more immersive and synchronized audio.

HW-QS700F: Versatility, elegance and superior sound.

HW-QS700F: Versatility, elegance and superior sound Samsung

The HW-QS700F model offers even more versatility in home audio with its sleek design and innovative gyroscopic sensor technology. Suitable for both wall mounting and table placement, this soundbar perfectly adapts to the user's space. Its integrated gyroscopic sensor automatically detects whether it is positioned vertically or horizontally, adjusting the audio output to ensure optimal clarity and immersive sound in any setup.

With its sleek and modern profile, the HW-QS700F integrates perfectly into any room. Its adaptable design offers flexibility without compromising style, making it the ideal companion for both a wall-mounted cinematic screen and a minimalist table setup. This soundbar provides an audio experience as sophisticated as its design, ideal for users who demand both elegance and performance.