Vortic: The Women-Led Chilean Startup Bringing People Closer to Geospatial Intelligence
Through a strategic geolocation software, Vortic, supported by Corfo and IncubaUdeC, provides information that allows users to plan the location of housing, machinery, and other resources based on satellite data.
Implementing digital reality and geospatial intelligence solutions, from urban planning to environmental management and beyond, Vortic offers tools and services designed to help companies better understand their surroundings, optimize operations, and make informed decisions. This is a new development area for Chile and the continent, which aims to keep growing with Vortic’s help.
Founded in 2023, the startup led by University of Concepción architect Lía Seguel emerges as a pioneering initiative in integrating geospatial intelligence, developing technology for placement in extreme terrains, and real-time monitoring.
Vortic was born under the wing of Arquitectura Espacial Chile, the first studio in Latin America dedicated to designing infrastructure for extreme zones such as Antarctica, deserts, and oceanic areas, as well as for future settlements on Mars and the Moon.
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Vortic’s team consists of three architects, a software developer, a data analyst, a marketing manager, and a satellite data specialist. This multidisciplinary approach is essential for the development and implementation of the software, ensuring a comprehensive and advanced solution with applications for various industrial sectors.
An Idea Born After the Mega-Fires in Viña del Mar
Through strategic geolocation software, the company, supported by Corfo and IncubaUdeC, provides information that allows users to plan the location of housing, machinery, and other resources based on satellite data.
This system can suggest sites, assess environmental risks, and monitor in real-time, facilitating informed and efficient decision-making. The tool is especially useful in emergency situations, such as responding to natural disasters, where speed and accuracy are crucial.
The fires in Viña del Mar were an incentive to develop this venture. “We started seeing a lot about the fires on the news, and it worried us that the response to housing delivery was very slow,” said Lía Seguel.
“We experienced it this year; we volunteered in Viña and Quilpué, spent weeks helping clear debris, and hoped that delivery would be faster this time. Then we said, why don’t we create a system that speeds up this process so that people can get their housing?”explains the entrepreneur.
How Does the System Work?
“The user enters a geographic coordinate, inputs the number of resources they want to position at that coordinate, whether it be housing, machinery, or something else. Then parameters extracted from satellite data, such as climate, wind, sun, humidity, potential risks, are entered, and by pressing enter, a map is generated showing how you can distribute those resources at that geographic point to optimize resources,” explains Lía.
“Currently, we have two business models: software license sales and consulting services. The licenses allow users to customize the software according to their needs, while consulting provides detailed analysis and specific recommendations based on multiple scenarios generated by the software,” adds Seguel.
Recently, Vortic has captured the interest of significant industry players, both nationally and internationally. Their participation in events such as the International Air and Space Fair (FIDAE) and their upcoming presentation at the Mexico Aerospace Fair (FAMEX) 2025 has opened doors to collaborations with global companies, including an Italian firm interested in integrating the satellite data provided by the platform into their mining operations. For its leader, generating alliances and opening new business opportunities is vital to continue developing this pioneering initiative at both national and Latin American levels.